An integrated campaign featuring in-bank promotional materials, print advertising, and a cinema spot driving people to donate to Feeding America while their gift will be matched by Bank of America
Art Director: David Onessimo
Campaign branding/tagline
Bank of America spot
Connections: Bank of America
A conceptual campaign that embodies how Bank of America’s nonprofit initiative is uniting people across the nation
Art Director: Jacque Markarian
Print spread
Manifesto
Print spread
Print ad
Interconnected digital
Interconnected billboards
Out-of-home
Rules: Converse
Breaking the rules of the game with concept ads designed to promote Converse sneakers
Art Director: Bill Knight
Bridge to Something Better: Boston Health Care for the Homeless Program
Concept and video highlighting the life-saving work of an extraordinary nonprofit
Art Director: Jacque Markarian
Microsite: Bank of America/Merrill Lynch
A microsite designed to showcase Bank of America’s revolutionary approach to retirement planning: Retire the status quo.
Art Director: Liu Nan
Splash page
Home page
Interior page
Interior page
Truth: WGBH
Short video promoting three new films in WGBH’s history film television series American Experience
Art Director: Jacque Markarian
One: Bank of America
A conceptual campaign honoring individuals supported by Bank of America who are making a difference in communities across the nation
Art Director: Jacque Markarian
Manifesto
Print ad
Print ad
Installation
Station domination
Page takeover
Banner ad
Broadcast
Between the Brackets: Covidien
Print campaign highlighting the impact of Covidien’s innovative healthcare solutions
Art Director: Allison DesMeules
Digital
A selection of digital assets designed to get noticed and get results
Art Directors: Jacque Markarian, Carissa Mak, Allison DesMeules
